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Library Website Design & Management
First of all, if someone has this all figured out, please let me know! A number of years ago our library website was integrated into the township website as we began using a new server/company. As the library, we have complete control over how/what we design and is added to…
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Branding, Marketing, and More!
As a profession, we are tasked with the seemingly impossible task of keeping up-to-date with technology and remaining relevant in an increasingly screen-focused society. I love technology, when it works! But, keeping the library website, Facebook page, Twitter account up-to-date can be exhausting, not to mention the program/collection marketing we…
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“Telling the Library Story"
I had the distinct pleasure to hear Jamie LaRue speak at our chapter conference this morning. As he states, his passion for libraries began at an early age and after becoming a director if the worst library in the state of Colorado transformed the library into the best library in…
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Marketing Your Library
Marketing has been on my mind for awhile, maybe because it’s such a prevalent topic at conferences, but while I was sitting in on a session about branding your library, I realized that a great program to offer at a conference would be “How to Write an Elevator Speech.” I’ve…
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Philadelphia Library at the Airport
I was walking to my gate on Friday and I cam across the Free Library of Philadelphia… in the airport! Here’s a quick blurb about the idea from the Free Library’s blog. And here’s a great write-up in the Library Journal about libraries in airports (including Philadelphia). I was so…